The Events Industry has miraculously transitioned into the virtual in the past year. And as always, many questions run through an event organizer’s mind, starting from expenditure to the event’s sustainability. But, have you stopped to think about the kind of revolutionary change the pandemic has brought into our lives? Events have gone virtual, this means less wastage, less carbon footprint, cut down on expenses and a lot more. Although event organizers miss physical events, the technology has quite well cloned the real to digital. With event sustainability at the core, you too can host hybrid events if not a virtual one.
What remains are the immense benefits that it brings to your table. Let’s take up one by one a look at what all can be avoided and achieved if you choose to go green at your next event.
Less Travelling
Global travel is one of the major contributing factors behind the world’s climate change situation today. While conducting a virtual event, the travel factor goes down to a higher rate and attendees are able to connect and interact at a Virtual event without having to travel anywhere. This automatically reduces carbon emissions. And from whatever lessons we learnt through this pandemic, it is that of travelling less, social distancing and the fact that the sustainability and nature of every event depend on its owners and other stakeholders.
Earlier, for big in-person trade shows, along with Speakers, and attendees, large machines travelled. Now, at least with the Hybrid & Virtual events, this can be avoided and a much more sustainable way can be picked.
Picking Up Venues
Virtual Event platforms have really taken centre stage after the beginning of the pandemic. And in many ways or so, it has also made us believe that in-person events can be kept on hold, and hybrid or virtual events can be your way to go ahead. And you will surely agree if we tell you that Virtual events are way greener and sustainable as compared to in-person events done irresponsibly.
Digitize your Event:
● Go paperless, use virtual registrations
● Use email, or WhatsApp invites, rather than sending out paper invites (gone are those days)
● Instead of handing out printed material and brochures, make soft copies available in the form of brochures available on the Virtual Event platform
● Use the option of branding at your Virtual Event platforms instead of using banners and other materials. Nowadays, huge branding spaces are available within the platform to give proper visibility to sponsors and exhibitors
● Take advantage of your Virtual Events platform and ask them for innovative ideas to get feedback rather than the traditional way of doing it over the paper. For instance, ibentos has a scribble wall option that can be used to get attendee feedback, rather than using a normal online form.
Printed Materials & Pollutants
This is another major concern when it comes to traditional or in-person events. At a virtual event, the probability of printing materials like brochures or flyouts are lessened and waste is reduced. One-time use of plastic is also a major concern at venues and increases waste at in-person events.
Now, when you consider these factors, there are large advantages of holding a virtual event and turning it into a sustainable one. To practise this, there are innumerable platforms in the market that are into the Virtual events industry and trying to create a difference. Ibentos, being another such organisation, believes in economic savings as well as saving planet earth. This platform allows you to have a green event and empower you with enriched and innovative technologies to hold 3D events. As an organizer, your dream to have a life-like event is also fulfilled wherein attendees can have seamless interactions from the comfort of their own space.
Can we ever settle down and breathe relief when we see the effects of climate change? Nobody thinks so. It is high time we stop blaming ourselves and take the right initiatives immediately to whatever seems to benefit the earth and the greenery that surrounds us. All we need to do is look around and find the individuals or platforms that believe in the same values and at last, take the help of technology to overcome this grave situation.
